The Hero Honda CD100 was one such low-cost bike for India
In order to be differentiators in the motorcycle world, Hero Honda is working on something similar to what Tata Motors did in the four-wheeler segment. Tata gave us the low cost car Nano and Hero-Honda is working on low cost motorcycle.
This move from Hero-Honda will not only create in new segment in the two-wheeler industry in our country but will also help them generate more revenues.
The cheapest bike in India costs somewhere around 30k but this one from Hero-Honda goes even further down and will cost somewhere around the price tag of Rs.20,000.
In order to deliver such product Hero-Honda is likely to use frugal engineering’ techniques, the way Tata did for Nano in order to design their low cost car.
This motorcycle will be targeted at the rural customers but the company is taking utmost precautions not to compromise on the quality and performance.
This motorcycle will not be a step-through so as to differentiate it from a moped and give the customers a true feeling of riding a motorcycle.
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- Hero Honda hikes prices by Rs1000
